Pricing

A customer is running a small online business with live chat support. They have around 10 agents online at a time. Each support call takes about 15 minutes and individual agents work about 50 calls a day.

Assumptions

• Each chat contains 75 messages

• Each message is 150 bytes

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Daily calculations:

15 minutes x 2 connections x 50 chats x 10 agents = 15,000 connection minutes

75 messages x .15 KB x 50 chats x 10 agents = 5625 KB data transfer (.005625 GB)

75 messages x 50 chats x 10 agents = 37,500 sent messages

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Monthly Costs:

.005625 GB x $.50 x 30 days = $0.08 (free with On Demand)

A customer owns a regional e-commerce platform requiring real-time inventory updates and chat support with an average of 500 daily concurrent connections, 200,000 chat messages per day, and a 5% conversion rate on the site and 10% help chat rate

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Assumptions

• Each chat message is 150 bytes

• Each inventory update is 200 bytes

• User sessions last 10 minutes

• Traffic is maintained for 12 hours a day

• Chat sessions last 3 minutes

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Daily Calculations:

500 concurrent users x 6 sessions per hour x 12 hours = 36,000 user sessions

36,000 sessions x .05 conversion rate x .2KB message size = 360KB inventory update data transfer

200,000 messages x 2 connections x .15 KB message size = 60 MB chat data transfer

36,000 sessions x 10 minutes= 360,000 connection minutes

36,000 sessions x .10 help rate x 2 connections x 3 minutes = 21,600 support minutes

(200,000 messages x 2 connections) + (36,000 sessions x .05 conversion rate) = 401,800 messages sent

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Monthly Costs:

.06036 GB x $.50 x 30 days = $0.91 (free with On Demand)

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A game developer releases a multiplayer online game. At any given time, there are 100 users connected and playing games. Games last 30 minutes, have an average of 10 players, and each player sends 10 messages per game. The game has sustained load 24 hours a day.

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Assumptions

• Game state is synced with every command

• Each player does 5 commands a second

• Game state payloads are 3KB

• Chat messages are 150 B

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Daily Calculations:

10 concurrent games x 48 per day x 10 players = 4,800 player games

5 commands x 60 seconds x 30 minutes = 9,000 commands per player 

9,000 commands x 4,800 games x 10 + 1 connections = 475.2M messages (game state)

4,800 games x 10 chat messages x 10 + 1 connections = 528,000 messages (broadcasted chat)

475.2M game state messages x 3 KB = 1425.6 GB data transfer

528,000 chat messages x .15 KB = .0792 GB data transfer

4,800 games x 30 minutes = 144,000 connection minutes

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Monthly Costs:

1,425.68 GB x $.50 x 30 days = $21,385.20 ($5,000 Enterprise + 32.77TB On Demand)

A customer runs a large social media platform with real-time notifications. Likes, comments, and new user stories display automatically to users who are connected. At any point in time, there are 25,000 active users. Users are online for 2 hours every day. 

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Assumptions‍

• A notification is 100 B

• Users like 20 posts, write 5 comments, and publish 1 story per hour

• Stories notify all followers and each user has ~200 followers

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Daily Calculations:

25,000 users x (24 hours in a day / 2 hours online) x 2 hours = 600,000 connection minutes

(20 likes + 5 comments + (1 story x 200 followers)) x 25,000 users x 24 hours = 135M messages

135M messages x 100 bytes = 13.5 GB data transfer

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Monthly Costs:

13.5 GB x $.50 x 30 days = $200 On Demand (after free tier)

A customer has a mobile app for a global delivery service where drivers share their real-time location with users. At any given time there are 30,000 connected users who watch their status for 10 minutes a day. The delivery trucks send GPS coordinates every 2 seconds.

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Assumptions

• Delivery trucks are utilized for 15 hours a day

• A location message is 100 B

• There are 750 trucks in the delivery fleet

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Daily Calculations:

30,000 users x 10 minutes x (24 hours x 60 minutes per day / 10 minutes per user) = 43,200,000 connection minutes

((15 hours x 60 minutes x 60 seconds) / 2 seconds per message) x 750 trucks = 20.25M messages from trucks

(10 minutes x 60 seconds / 2 seconds per message) x 30,000 users x 144 10-minute windows per day = 1.296B messages from users

(1.296B messages + 20.25M messages) x .1 KB = 131.625GB data transfer

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Monthly Costs:

131.625 GB x $.50 x 30 days = $1,974.38 ($500 Standard + 1,474 GB On Demand)